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TikTok Ads Advertisers ​

An advertiser is an ad account in TikTok Ads, similar to an ad account elsewhere. Each advertiser contains campaigns, ad groups, and ads.

Retrieving the List of Advertisers ​

LightLead uses the TikTok Ads API to retrieve the list of available accounts:

GET /open_api/v1.3/oauth2/advertiser/get/

What Is Returned ​

FieldTypeDescription
advertiser_idstringUnique identifier
advertiser_namestringAd account name
statusstringAccount status
rolestringUser's role in the account
currencystringAccount currency
timezonestringTime zone
industrystringIndustry
companystringCompany name
balancenumberAccount balance

Converting from IDs ​

The TikTok API returns the list of advertisers as an array of IDs. LightLead converts these into full objects:

typescript
// Retrieving advertisers from IDs
const advertisers = await fetchAdvertisers(ids);

Selecting the Active Advertiser ​

After connecting, you can:

  • Select the primary advertiser for requests
  • Switch between multiple advertiser accounts
  • Rename it for easier identification

Maintained by the LightLead Documentation Team · Last verified: 2026-07-25